A video production company manages every phase of creating professional video content, from concept development and scripting through filming, editing, color grading, and sound design. Full-service companies like Farallon Films also provide strategic guidance to ensure the finished work supports brand goals and performs across platforms.

Commercial video production typically ranges from $50,000 to $300,000 or more depending on creative scope, crew size, locations, talent, and post-production complexity. Costs vary by market. A strategic partner will help you align budget to your goals and maximize production value.

We specialize in brand anthem films, commercial campaigns, corporate brand films, documentary-style brand storytelling, and strategic product films. Our focus is cinematic work that serves a clear business objective and connects emotionally with audiences.

A brand film is a short cinematic piece that communicates a company's identity, values, or mission through emotionally driven storytelling rather than direct product promotion. Brand films build audience connection and trust, and are typically used across digital, broadcast, and streaming platforms.

Yes. We partner regularly with creative and advertising agencies as their cinematic production arm. We understand how to translate a creative brief into production, protect the idea through execution, and deliver work that meets both the agency's vision and the client's objectives.

Most commercial video productions take 6 to 12 weeks from concept through final delivery. Pre-production typically takes 2 to 4 weeks, production 1 to 5 days, and post-production 3 to 6 weeks. Timelines vary based on creative complexity and approval processes.

Corporate video production focuses on internal or business communications such as culture films, training, and recruitment content. Commercial video production creates outward-facing branded content designed to reach consumers through advertising, streaming, or digital channels. Many projects blend both approaches.

Evaluate a video production company by reviewing their portfolio for cinematic quality and storytelling range, asking about their strategic process, and assessing how they collaborate. The best partners bring creative thinking alongside execution, not just cameras and crew.

We bridge strategy and execution. Before we pick up a camera, we think deeply about the story, the audience, and the outcome. Our directors bring award-winning craft. Our producers bring collaborative leadership. And our post-production team ensures every frame is polished and intentional.

No. We are based in the San Francisco Bay Area and produce work nationally and internationally. The Bay Area is our home base, not our boundary.

Cinematic video production applies the visual language, lighting, sound design, and narrative structure of filmmaking to branded content. The result is work that feels crafted and emotionally engaging rather than templated, helping brands stand out in crowded media environments.

We follow a three-phase process: strategic creative development, cinematic production, and in-house post-production including editing, color, sound design, and delivery. Keeping all phases under one team ensures the creative vision stays consistent from concept through final cut.

The best video production companies participate in creative strategy from the beginning, helping shape messaging, audience targeting, and narrative approach before cameras roll. This ensures the final film serves business objectives, not just visual appeal.

CTV (connected TV) advertising delivers video ads through streaming platforms like Hulu, Roku, and Amazon Fire TV. CTV campaigns require cinematic production quality because they play alongside premium content, making craft and storytelling essential to audience engagement and performance.

A dedicated production company brings specialized equipment, experienced crews, and storytelling expertise that is difficult to maintain in-house. They also provide an outside creative perspective and the production infrastructure needed for high-quality commercial and brand film work.